New Apple Streaming Service Launches Today

The crowded field of streaming services will see another entry today. And, this one carries a very hefty bank account with the promise of a huge marketing campaign. Sony Music CEO Doug Morris confirmed the Apple launch during an interview at a music industry conference in France last week. According to Re/Code the service will focus on paid subscriptions and include free sampling. The new service will include a feature a feature that will let music owners upload a sampling of songs that users could listen to without subscribing to the service. And a new version of iTunes Radio is reportedly included in the new service, featuring stations programmed by human beings. The Wall Street Journal reports Apple will announce a $10-a-month service that will let users listen to any song or album they choose – as if they had an iTunes library with tens of millions of songs.   

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